Riding the Gluten‑Free Wave: Market Insight & Trends The gluten‑free products market has evolved dramatically over the past decade, shifting from niche specialty stores into mainstream grocery aisles and online shops. Once driven primarily by medical necessity—celiac disease and non‑celiac gluten sensitivity—the demand is now also fueled by health‑aware consumers who believe gluten‑free diets may support digestion, reduce...
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