In the modern retail market, packaging holds supreme value. Gone are the days when magnetic closures were common only for medicinal tablets. Nowadays custom magnetic closure packaging has become a popular choice for many industries. This includes electronics and consumer goods as well. The popularity of this type of packaging may be due to the unique combination of protection with visibility and convenience. This type of packaging is best for businesses that want to enhance their product appeal and security. In this article, we will discuss the structure of magnetic closure packaging. We will also talk about its many benefits and range of uses.
Structure of magnetic closure packaging
This type of packaging is typically made of three layers.
Magnetic Closure
A magnetic closure is a clear thermoformed plastic cavity. This cavity is in the exact shape of the product. It encases it completely. This magnetic closure is responsible for holding the product in its place completely.
Backer card
The backer card is usually made of foil material. This card seals off the product that is inside the magnetic closure cavity. Backer cards can be made from card stock as well. It has ample room for branding. It contains product information and usage details.
Heat seal coating
A heat seal coating is applied to seal the backer with the magnetic closure. It creates a closure that no one can tamper with. This ensures product safety.
Such a strong structure of the custom rigid packaging does not only protect the products. It also increases its shelf appeal. The customers can see the product directly through the packaging. There is no need for them to open the packaging in order to visualize what is inside. This gives them confidence in their purchase.
Common uses of custom magnetic closure packaging
This type of packaging is increasingly becoming popular due to the many benefits that it offers. Some of the industries where it is making its prominence felt are:
Pharmaceuticals
Magnetic closure packs are not so new in the medicine industry. We have seen them for a long holding pills and capsules. It keeps the fragile medicines safe and fresh. The tamper-proof seal eliminates the chances of any foul play. They also let the consumer access the medicine.
Consumer electronics
Small electronics like USB drives and headphones are a common sight in magnetic closure packaging. Such packaging makes sure that these delicate items are properly visible yet safe from unnecessary handling. The backing of the packaging gives enough space for all the necessary branding and product information.
Toys and collectables
Toy manufactures have begun using custom magnetic closure packaging excessively for presenting their products. The transparency of the packaging lets children see the toys completely visible. This excites them and urges them to make impulse purchases.
Hardware and tools
Magnetic Closure packs are best for presenting small hardware accessories such as nuts and screws. These accessories may not be properly presented if packed in any other type of packaging. magnetic closures keep these accessories displayed and organized. Customers can also verify the product contents properly this way.
Custom magnetic closure packaging has many benefits for both businesses and consumers. They give the most impactful presentation of products on the retail aisles. In terms of product protection, this packaging is unmatched. Magnetic closure packaging can take on any shape without much of an effort. This quality makes it highly adaptable for all types of products. This type of packaging is also very easy to transport. It has next to no weight of its own. This makes it ideal for businesses that have large volumes to ship. The best thing about this type of packaging is that it is very affordable. All of these benefits make custom boxes wholesale a winning option for various industries.